Smash Mouth's Harwell Lends Voice to 'Got Milk?' Spot

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

NEW YORK “Mother knows best” is a saying that rings true with many, and a reminder can be found in a new “Got Milk?” radio spot featuring pop star Steve Harwell, lead singer of Smash Mouth.

In the ad, Harwell croons a rap-style ballad that features the lines, “Three glasses a day/keep my teeth n’ bones strong/Surfing mosh pits singin’/Smash Mouth songs.” The spot ends with the singer saying, “Moms, give your kids milk, and one day they’ll thank you in their own special way,” as well as with the “Got milk?” tagline.

The



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in