Shop Talk

Find Your Inner Jock: Bill Bradley and Ad Team Are in the House
Bill Bradley spent most of his political career running away from his basketball-star persona. Not anymore. The surging presidential candidate recruited an all-star team of jocks and celebs, including Walt Frazier, Julius Erving, Willis Reed, John McEnroe, Harvey Keitel and Ethan Hawke, to help raise $1.5 million at his recent “Back in the Garden” event. On the sidelines were several members of Bradley’s “Crystal Group” ad team–Mike Becker, Ruth Wooden and Marvin Waldman–as well as Big Apple ad execs, like George Lois.