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NEW YORK A new campaign from SFGT aims to make Timberlane shutters the next obsession for uber-nesters, those upscale homeowners whose houses are an investment, accomplishment and status symbol.
The North Wales, Pa.-based company manufactures historically accurate shutters that are used on the White House, at Colonial Williamsburg and at the British Embassy in Washington, D.C., as well as on Hollywood movie sets.
“They are premium shutters, so we wanted to focus on people who put more value on quality than on pricing,” said Dudley Fitzpatrick , CEO of the Philadelphia agency.
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