Citing the slow economy and a lack of new business, Saatchi & Saatchi decided to close its office here on Tuesday, agency officials said.
The shutdown will be effective Aug. 1 and will displace 50 employees. Saatchi said it would try to relocate those workers to other Publicis or Saatchi posts around the country.
"This isn't driven by the work or the quality of people... we just didn't have the business to support (the office)," said Julie Bauer, managing partner of Saatchi in New York and former head of the San Francisco office.
Bauer said the agency's Procter & Gamble business will be shifted to the New York and Los Angeles offices. Informix has been absorbed by IBM and is no longer a client, she said.
Saatchi is the third agency to close their Bay Area offices in recent months. Lowe Lintas & Partners and Leo Burnett also cited the slow economy when shutting down their San Francisco outposts.