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LOS ANGELES Independent R&R Partners said it has added creative and media duties for the Utah Transit Authority. Annual account spending for the Salt Lake City client is $1.5 million.
The work includes brand campaigns, promotions and even redesigning fleets down to picking the color of the fabric used in bus seats, said Kyle Curtis, agency cd in R&R’s Salt Lake City shop.
Media includes transit advertising and outdoor, radio, TV, print and some online efforts.
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