Round Table Pizza Mulls Trio in Finals

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LOS ANGELES Round Table Pizza said it has cut to three finalists in the review for creative chores on its $20 million ad account.

Maiden Lane in San Francisco, R/West in Portland, Ore., and WongDoody here, all independently owned shops, are in contention. Three undisclosed shops did not advance.

Independent Siltanen & Partners, which has held the account for seven years, declined to defend, the client said.

“We saw some great insights and perspectives from all the participants, but each of the three finalists demonstrated a comprehensive understanding of the business and provided a strategic and creative framework for how best to achieve our goals,” said client CMO Renae Scott.





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