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The managing director of the St. Louis office of Clarion Direct, D’Arcy Masius Benton & Bowles’ direct marketing subsidiary, has moved across town to build the discipline at 2-year-old Rodgers Townsend.
Katie McGrath brings two decades of direct marketing experience to Rodgers Townsend’s work for clients such as Ameren UE and Mercantile Bankcorp, and to its new business pitches. She worked at Evans Inc. in Chicago and Dimac Direct in St. Louis before her two years at Clarion.
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