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Red Moon Marketing has named Greg Luehrs account director of motor sports. At the Charlotte, N.C., shop, Luehrs will oversee sponsorship of the Jack Daniel’s No. 07 Nextel Cup car. He previously served as an account supervisor. The agency has also advanced Shyloe Cummings to account director of mobile marketing. Formerly an account executive, Cummings will now manage all mobile marketing efforts for Harris Teeter. Robert Howell has joined RMM as an account supervisor. Howell will assist with event management for various accounts.
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