Rives Carlberg Brands Mayoral Candidate

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DALLAS Chuck Carlberg hasn’t handled advertising for a political campaign in three decades, but when Houston mayoral candidate Bill White asked his friend to work for him, Carlberg readily agreed. White, a businessman, will compete against Orlando Sanchez, a former city councilman, in a runoff election for the nonpartisan race Dec. 6. White has spent $6 million on the race.

Adweek spoke to Carlberg, president and CEO of Rives Carlberg in Houston, about the full-service shop’s political work.

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