Riney's New Act: Penn & Teller

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After a tough six months that included losing its marquee client and laying off more than 100 staffers, Publicis & Hal Riney has picked up a high-profile account.

The San Francisco agency was hired by comedy and magic performing team Penn & Teller to create a campaign that will run primarily in Western markets.

Penn & Teller recently began a permanent show at Harrah’s Entertainment-owned Rio All-Suites Hotel & Casino in Las Vegas. TV, print and radio ads will break in San Francisco, Los Angeles and Las Vegas later this summer.



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