Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
The Richards Group has formed a Hispanic marketing affiliate, Grupo Gallegos.
The Los Angeles-based shop becomes the first Richards division located outside of Dallas. A second office is planned for Dallas and future expansion calls for a third location in Miami.
In contrast to previous pronouncements about not expanding beyond the Dallas area, agency president Stan Richards said of the new venture, “It’s critical that we have a presence in these key Hispanic cities.”
Grupo Gallegos’ name partner is John Gallegos, a 34-year-old former vice president and account director at Casanova Pendrill Publicidad in Irvine, Calif.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in