BOSTON Re:Think Group this week launches a campaign for the Tribune Co.'s Stamford Advocate, the largest circulation daily newspaper in Fairfield County, which is celebrating its 175th anniversary.
The Advocate "has covered some of the most provocative and memorable events in history," said Keith Goldberg, co-creative director of the Stamford, Conn.-based agency. "And we wanted to communicate that in a provocative and memorable way."
Headlines include "We've covered every Jackson trial. (From Andrew's to Michael's.)" and "We covered Einstein relatively well." Another reads: "Remember the Alamo. (Actually, we do)."
—Adweek staff report.