Reebok Appoints O'Toole N.A. President

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NEW YORK A new president at Reebok will focus on sports licenses to drive the brand’s image in the North American market.

The athletic firm said today that it has appointed Mike O’Toole, formerly the president and CEO of its subsidiary Reebok-CCM Hockey, as president of North American operations for the Reebok brand. O’Toole replaces Bob Munroe, who left the company in August.

According to a company statement, the move comes as Reebok, Canton, Mass.,



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