Rapp Collins Launches Healthcare Unit

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BOSTON Omnicom Group’s Rapp Collins Worldwide has formed a new unit, Rapp Collins Healthcare, the agency said.

Former Rapp Collins executive vice president Caroline Chilvers, 29, will run the unit, which will be devoted exclusively to healthcare clients. She assumes the title of managing director. Most recently, Chilvers worked at Rapp Digital, which has been folded into Rapp Collins Worldwide. She has worked with a variety of healthcare clients at Rapp including Merck, Pfizer and Novartis.

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