Praxair Breathes Easy With Re:Think Group

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

BOSTON Re:Think Group said it is launching three separate initiatives for Praxair, a supplier of industrial gases used in manufacturing and medical applications.

A print campaign for Praxair healthcare services introduces the company’s new Grab ‘n Go Vantage portable medical oxygen system. The agency developed the strategy, the Vantage name, logo design and created ads that will run in medical publications.

One ad shows a nurse behind a surgical mask and asks, “You know that look that says, ‘We gotta move?’ We know that look, too.”



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in