Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
PowerBilt Golf has named Power Creative its new advertising agency.
Representatives for the incumbent, Doe-Anderson Advertising and Public Relations, said they discussed the account with the client, but were not involved in the formal review. Sources said other shops pitching the business were Stith Atkinson and Abeney Huninghake. All the agencies and the client are located in Louisville, Ky.
Doe-Anderson will continue public relations duties for PowerBilt, which is owned by Hillerich & Bradsby, manufacturer of Louisville Slugger baseball bats.
Sources pegged annual billings at around $500,000.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in