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But Winning Agency Won’t Be Driving Alone
LOS ANGELES–The winner of the review for Porsche Cars North America’s estimated $15 million account could find itself on a crowded road.
Five shops are currently competing for Porsche’s creative account, but the car maker will likely continue to use other shops for creative projects “no matter what,” said Joel Ewanick, general manager of marketing.
The five finalists are Leagas Delaney, San Francisco; Kowloon Wholesale Seafood Co., Santa Monica, Calif.;
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