Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
CHICAGO?Foote, Cone & Belding?s settlement with PepsiCo prevents its most experienced beverage executives from working on competitive Coca-Cola brands until June 1.
While the settlement leaves all but 16 FCB employees free to work on Coke brands, it remained unclear when the brands in question will be returned to the Chicago shop. Because of uncertainty caused by Pepsi?s two lawsuits against FCB, Coke extended contracts with Wieden + Kennedy (Powerade) and Berlin Cameron & Partners (Dasani) through September, sources said.
A
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in