Peach Drop Lands AirTran Sponsorship

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DALLAS AirTran Airways will sponsor the 17th annual Underground Atlanta’s Peach Drop on New Year’s Eve.

The event begins at noon and climaxes with the midnight descent of an 800-pound peach, organizers said.

With the sponsorship deal, the event will be called “Peach Drop presented by AirTran Airways.”

Located near the Georgia State Capitol, World of Coca-Cola and the Martin Luther King Jr. History Center, Underground Atlanta is a six-block aggregation of shops, restaurants and activities. The Peach Drop will include musical and family events leading up to the arrival of 2006.

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