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Partners & Simons has been named the first creative agency for Boston Communications Group. The decision followed a review of undisclosed shops.
Billings on the business-to-business account will be in excess of $1 million, though the exact budget has yet to be determined, according to agency official Gib Trub. Media chores are expected to be handled in-house.
The Boston shop will create print ads, direct mail executions, corporate brochures and collateral materials as well as provide trade show support.
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