Paris Ad for Carl's Jr. Too Hot for TV

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

NEW YORK Paris Hilton, who rose to infamy on the strength of an amateur video that never appeared in theaters or on TV, has shot a commercial for Carl’s Jr. that also may never run on television.

CKE Restaurants, which has a reputation for politically incorrect advertising, tapped the sexy socialite for a new Carl’s Jr. TV spot. The problem, according to a source, is the spot is meeting with some resistance from network executives. “It couldn’t be more pornographic,” said the source.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in