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ATLANTA Paprocki & Co. has launched its first campaign since opening here earlier this month, a pro bono effort for the Atlanta Community Food Bank, the shop said.
The independent shop created three print ads for the nonprofit organization that will run in regional publications including Atlanta Homes and Jezebel magazines. The campaign is designed to raise awareness of hunger in Atlanta and North Georgia.
“It’s not so much about homeless people picking through dumpsters,” said Joe Paprocki, owner and creative director at the shop.
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