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CHICAGO The Chicago White Sox are already looking to next season, conducting a review for its estimated $2 million advertising account, officials with the team confirmed.
“I need to have a better understanding of what the marketplace is like,” said Brooks Boyer, vice president of marketing for the baseball team. “We have to have a better understanding of what’s out there in the marketplace.”
The team’s current agency, Hoffman York in Chicago, has been invited to participate in the review, Boyer said.
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