OWN+P Hires Goodby's Cocciolo as Partner

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LOS ANGELES Harry Cocciolo, a top creative director at Goodby, Silverstein & Partners, is leaving the agency to help recast Odiorne Wilde Narraway + Partners, executives at both agencies confirmed.

Cocciolo starts on Dec. 1 as partner and creative director at the 60-person San Francisco shop, which is expected to unveil a new name later this week. His hire follows the recent departure of two key OWN+P executives, including chairman and executive creative director Jeff Odiorne, who departed last month to launch an entertainment-based venture in New York, and creative director Michael Wilde, who left two months prior to complete a film.

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