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The Mississippi State Department of Health has launched a statewide outdoor ad campaign against teen smoking.
The ads, developed by Maris, West & Baker in Jackson, Miss., are a prelude to future anti-tobacco messages to be funded by monies from the state’s $3.4 billion settlement with the tobacco industry last summer.
Currently, 120 boards around Mississippi carry one of the three new ads, said Michael Bowling, an official with the Mississippi State Department of Health in Jackson.
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