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Account Win Gives Shop Its Second Client
LOS ANGELES–Duncan & Associates has added a second client to its roster by capturing the creative and media portions of the estimated $5-10 million OrthAlliance account after a review.
Other contenders for the account, servicing the national alliance of orthodontic practitioners, included Campbell-Ewald in Los Angeles and Fraser/Young in Santa Monica, Calif. Over 20 other shops vied for the business, according to Sam Westover, OrthAlliance president and chief executive officer.
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