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LOS ANGELES — Omnicom media network OMD has added Kristina Allen as its first director of planning services. The veteran planner will be based in New York and was most recently senior vice preseident and media director at independent media shop TBS, which earlier this month changed its name to Catalyst.
“This is the last senior member of the OMD team to be hired,” said Steve Grubbs, president of OMD USA, who worked with Allen when she was media director of BBDO in Los Angeles.
“Kristina
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