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Polaroid Graphics Imaging last week tapped Oak here as its agency of record–not the only big announcement the shop expects to make in upcoming weeks.
The graphics imaging division of the Cambridge, Mass., photographic giant had worked with 18-person Oak on a project basis but awarded its 1999 advertising account to the shop following a review that included three other comparably sized agencies in the Boston area.
Cyndy Hunter, director of worldwide marketing for the division, confirmed Oak’s appointment.
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