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LOS ANGELES A regional television spot promoting Sign On San Diego’s career placement Web site breaks today in the San Diego market.
Dubbed “Chewy’s Chicken” after the sign ineptly hawked by a man in a chicken suit on a San Diego street corner, the 30-second ad’s uninterrupted clip resembles a home video. As the bird struggles with his sign, an onscreen super reads, “There are better jobs than this,” and a voiceover adds, “Careers. SignonSanDiego.com.
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