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DDB WINS IVILLAGE ACCOUNT
NEW YORK-DDB Needham here won the $6-8 million full-service ad account of Internet publisher iVillage. Paul Ahern, general manager of DDB’s Communications Branding Group, said the national campaign will break in the fourth quarter.
BATES NORTH AMERICA TAPS NEW MEDIA DIRECTOR
NEW YORK-Bates North America here has hired Perianne Grignon as executive vice president, director of media and new technologies, effective Oct. 20. She replaces Jay Schoenfeld, who resigned in June to start his own media consultancy.


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