Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.


Citibank Moves Entire Global Account to Y&R
NEW YORK-Citibank last week consolidated its $500 million global advertising account at Young & Rubicam here. Y&R, which began meeting with Citibank executives more than a month ago, did not make a formal presentation during the pitch process, as did Citibank roster shops Lowe & Partners/SMS, Foote, Cone & Belding and J. Walter Thompson, all in New York. Y&R repeatedly denied it was talking to Citibank, citing a conflict with American Express.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in