Nearer Is Better For Annuity Net

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Annuity Net is looking at a quartet of agencies for its estimated $3 million-plus advertising account, which is currently at Martin/Williams in Minneapolis.
According to a client representative, the agencies under consideration include the Minnesota-based incumbent, Ad-works in Washington, D.C.; CadmusCom of Richmond, Va.; and Richardson, Myers & Donofrio in Baltimore.
Executives with Martin/ Williams said they had been invited to participate in the review. As of last week, however, they remained undecided about whether they would pursue the business.
The Minneapolis agency has had discussions with Annuity Net officials.


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