Mullen Among Contenders for AMC Assignment

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Mullen has reached the final round of a review to promote cable movie channel AMC.

Contending for the $5 million assignment are Mullen, Wenham, Mass.; WestWayne, Atlanta; and entertainment specialists AD Lubow, New York, and Redtettemer, Phil a delphia, sources said.

Isabel Miller, svp, marketing at the client, confirmed the review but declined to identify agencies contending for the business.

Linda Ong of Truth Consulting, New York, is overseeing the pro-cess. Ong could not be reached at press time last week, and agency executives declined comment.

Butler, Shine & Stern of Sausalito, Calif.,







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