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BOSTON Strugglng Ford Motor Co. has made a change at the top, naming longtime Boeing executive Alan Mulally to succeed Bill Ford as chief executive officer, effective Oct. 1.
Bill Ford, 49, who frequently appeared in the automaker’s ad campaigns, had been CEO since 2001. He is the great-grandson of the company’s founder, and he now becomes executive chairman.
In a statement provided by the Dearborn, Mich., company, Bill Ford said, “While I knew that we were fortunate to have outstanding leaders driving our operations around the world, I also determined that our turnaround effort required the additional skills of an executive who has led a major manufacturing enterprise through such challenges before.
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