Mr. Rooter: Whimsy Among Woes

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Hadeler Sullivan & Law Has Fun in Serious National TV Push
DALLAS–Hadeler Sullivan & Law has released a new television campaign on behalf of Mr. Rooter, the second-largest plumbing service in the country.
Two whimsical TV commercials, in 10- and 30-second versions, show dire situations requiring a plumber. In the first spot, the family dog races to its favorite watering hole for a drink, only to recoil with a whimper at the toilet bowl’s contents. “Plumbing problems affect the whole family,” intones the voiceover.
The second animated spot shows fish swimming throughout a living room.





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