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Gary Laben will succeed Mike Hail as president and CEO of KnowledgeBase Marketing, a provider of marketing information and CRM solutions to cli ents of New York-based Impiric and the direct marketing industry. Hail, who is retiring, will complete the transition to Laben on June 30. Laben was previously executive vice president of sales and marketing at KnowledgeBase Marketing, a unit of Impiric, which is a division of Young & Rubicam. Separately, Clive MacLean was appointed president and CEO of Kestnbaum Consulting, a specialized unit at Impiric for strategy development from data analytics.

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