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‘Mountain’ on Top Again
TBWA in London will take home the top prize at the London International Awards today for “Mountain” for PlayStation2—this year’s Grand Prix winner at Cannes as well. Scholz & Friends in Berlin will land top honors in the print category for a Weru’s Noise Protection Windows effort, which shows cacophonous objects (such as a lawnmower) appearing to be tiny through a window. Dentsu will win the grand prize in the outdoor category for its “J-Wave Singing Tower Project,” which synchronizes lights in a skyscraper to resemble a giant radio equalizer.
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