Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Moroch Partners’ win of Midas’ field marketing marks its first national assignment.
The Dallas agency last week was awarded local and regional marketing duties for Midas in both the U.S. and Canada.
The business assignment follows an earlier review, in which Moroch participated, that awarded branding duties on the $50 million account to Cliff Freeman and Partners in New York.
Although Midas executives had not initially planned to separate field marketing from the main assignment, Moroch’s presentation apparently changed their thinking.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in