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DALLAS The Martin Agency’s latest image spots for UPS break nationally Dec. 26 and offer examples of how the company can help executives, shipping managers, small businesses and front-office personnel.
The four 30-second television spots from the Interpublic Group shop continue the 3-year-old “What can brown do for you?” campaign. The last phase broke in March. Client representative Steve Holmes said the latest batch attempts to connect “on more of an emotional level” with the target audience.
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