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The Fun Continues With Monetary Wisdom for Financially Inept
ATLANTA–The final phase of the initial offline advertising campaign for The Motley Fool breaks this week. Four outdoor ads build on the financial information Web site’s strategy of inclusiveness and user-friendly advice.
Like a 12-step program for the financially inept, the billboards introduce average Americans, their mug shots in the upper left, copy to the right. “My name is Tom. I sold my Microsoft stock in 1989,” states one.
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