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BOSTON Mintz & Hoke has been selected to create advertising and public relations efforts for the Connecticut Sun of the Women’s National Basketball Association.
The team, owned by the Mohegan Tribal Authority, had previously played in Orlando, Fla., and will open its first season at the 10,000-seat Moghean Sun Arena in Uncasville, Conn., on May 24.
Avon, Conn.-based independent Mintz & Hoke already handles public relations for the Mohegan Sun casino and was chosen to promote the women’s professional hoops team without a review.
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