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Queen Elizabeth is cleverly used at the end as someone ‘who has power for life and uses rechargeable batteries,’ says creative and art director Kurt Tausche. The spot closes on a shot of the Queen wearing a Walkman (powered by Millenniums, of course) and bopping her head to music.
The spot, budgeted under $200,000, was filmed on location in the Hollywood/L.A. area.
Copyright Adweek L.P. (1993)