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CEA Veteran to Be Named CEO; Lotito Positioned as Successor
LOS ANGELES–The Interpublic Group of Cos.’ murky succession plan at Western Initiative Media will become clearer this week when Lou Schultz, vice chairman of Campbell-Ewald Advertising, is named CEO of North America.
Schultz declined to comment, but sources said the appointment is a prelude to the 55-year-old assuming CEO duties for the worldwide operation sometime in 2000. It also positions Western’s chief operating officer, Mike Lotito, 40, as Schultz’s eventual successor.
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