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CHICAGO Meijer has selected DeVito Verdi to handle the creative portion of its $25 million advertising account following a review, a representative for the retailer said.
DeVito Verdi in New York pitched for the Grand Rapids, Mich.-based business against agencies including incumbent Meyer & Wallis in Milwaukee, Doner of Southfield, Mich., and Grey, also in New York.
Meyer & Wallis, which also has an office in Indianapolis that works on the business, will continue to handle media buying and planning.
Meijer,
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