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Hansen’s Natural Corp. has just released a new line of drinks called Medicine Man, but Hansen is finding that some Native American already feel the line is bad medicine. Mark Hall, senior vice president for the Corona, Calif. company, says Hansen’s has met with tribal leaders and asked them to provide artwork and to allow the beverage company to use its official seals on the bottle.
However, of the 10 original tribes Hansen’s contacted, six dropped out, many because they reportedly didn’t like the name Medicine Man.
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