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NEW YORK Rob Norman, the CEO of UK-based interactive shop Outrider Worldwide, has been named chairman of WPP’s Mediaedge:cia’s group of British companies, including Mediaedge:cia London and Manchester, BJK&E, Mediahead, Purely Media, Outrider, Conzept and Total Sponsorship.
This follows the departure of UK CEO Fiona McAnena, who plans to join sister-WPP company, Kantar, as development director at the end of the month.
Outrider was previously part of Tempus Group, which was bought by WPP in Nov.
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