Means Makes Move at Targetbase

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DALLAS Sandi Means, former chief operating officer at TraceyLocke, said she plans to focus on efficient marketing techniques in her new position as executive vice president at Targetbase.

“It is my goal to drive the efficiencies on the operational side that will make Targetbase the most responsive, cost-effective direct-marketing agency in the business,” Means said.

During Means’ five years at TracyLocke, the agency doubled in size, according to Targetbase. At Targetbase, her assignment is to sharpen client services, she said.

TraceyLocke,





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