Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
BOSTON The Institution for Savings has tapped independent McDougall & Duval for marketing chores, the agency said.
The Amesbury, Mass.-based agency will handle advertising and public relations for the bank. The scope of the work will include print and possibly broadcast efforts that will likely break by the end of the summer, an agency representative said.
“With McDougall & Duval’s help, we hope to turn up the volume a bit and let the community gain a better understanding of who we are and what we’re all about,” said the bank president Mark Welch.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in