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McConnaughy Wins Spiegel Media Assignment

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CHICAGO - Spiegel Inc. here awarded its creative agency McConnaughy Stein Schmidt Brown, Chicago, additional responsibilities of strategic media planning and placement for national cable TV advertising. The agency retains media responsibility for the company's national magazine program. Spiegel spends roughly $2 million on media. Rapp Collins Marcoa/Chicago, was the incumbent.
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