McCann Shuffles Senior Execs on Microsoft

NEW YORK Interpublic Group’s McCann-Erickson is rearranging some senior executives on its Microsoft account, the agency said.

Michael McLaren, who ran the worldwide business from McCann in San Francisco, is moving here this summer to become director of global accounts at McCann-Erickson WorldGroup, where he will oversee only Microsoft. (The WorldGroup is parent to McCann. Other WorldGroup units include Universal McCann, Momentum and MRM Partners.)

McLaren had been evp, director of client services for McCann San Francisco, whose other clients include, Applied Materials, AMD, Del Monte and Southcorp Wines North America.

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